My Shiney Happy Blog!

We were asked to explain and give examples of what we have learned that apply to arts organizations. 

I am going to keep this short, sweet, and to the point. Personally from this class I am going to take away many important ideas and different ways of thinking. Social networks and media can often be overlooked. Partly I feel due to the fact that some organizations may see them as purely social and not an opportunity for increasing popularity for their organization (I didn’t use the dreaded “getting the word out” or “gain a younger audience” see Ellen??? I’m paying attention!!!! :D) Cough Cough* But I digress…

Social media can be a very important tool for relating to a broad spectrum of possible audience members and should be implimented, but not a sole source of advertising in my opinion.

Another little something we are assigned to post are 3 things we’ve learned that arts organizations should know when using Social Media. The 3 things I’ve chosen are;

1. Do not rely solely on Social Media

——Just  because it is a popular and effective way of relating and creating audiences does not mean it should be a sole promotional tool. It helps to have many outlets and means for an audience and/or person to reach an organization.

2. When using Social Media do not target solely current/possible audience members.

——Personally I feel that being in contact with just your audience is not enough. It helps to become close to other organizations or governmental systems within your area. This not only increases an audience base, but ads to an organizations possible advertising and partnerships as well. 

3. Last but not least, HAVE FUN WITH IT!!!

——Just because some Social Media pages or groups are created with a business ethic in mind does not mean it can’t be fun! Incorporating fun may show a different side of an organization that might have a “stuffy” reputation.

and there folks is my little spiel.